Why a Kajabi Specialist Is Better Than a General VA Every Time

Hiring a General Virtual Assistant (VA) to “help with Kajabi” might seem like the obvious next step—but here’s what many course creators wish they’d done differently.

You’ve reached a point in your business where “doing it all yourself” just isn’t cutting it anymore.

You’ve got a growing list of tasks—funnel updates, email sequences, backend tweaks—and your first instinct might be to bring on a general VA to lighten the load. That’s a common next step, and sometimes it works… for a while. (If you’re still in the “I can figure it out myself” mindset, check out my article on why outsourcing Kajabi support is a smart move – even if you’re pretty tech-savvy. 

But here’s what I hear time and time again:

“I hired someone to help with Kajabi, but I still feel like I’m doing all the strategy and cleanup myself.”

That’s because not all tech help is created equal. And when it comes to your Kajabi setup, hiring a general VA might not be the best fit for what you actually need.

Here’s why working with a Kajabi Specialist can make all the difference. 

1. A VA might know some Kajabi—but not the whole picture

Many virtual assistants are incredible at what they do (I started as one and have deep respect for everyone in the VA industry). But unless they specialize in Kajabi, they might not know:

• How to fully connect automations across your offer, emails, and products
• How to set up a funnel that not only “works” but converts
• How to ensure your email sequences are correctly segmented and triggered
• How to spot the backend details (like tag logic or redirect settings) that make or break a customer’s experience

The result? Half-done tech. Disjointed systems. Leaving you stuck wondering why things still don’t feel smooth.

2. You’re still stuck doing the strategy (and the quality control)

When you delegate Kajabi tasks to someone who isn’t a Kajabi expert, you often end up doing more managing than you planned:

• Mapping out every automation yourself
• Testing all the links, sequences, and checkout flows
• Creating Loom videos just to explain how you think it should be done

It’s not really delegation—it’s oversight. And if you’re spending more time reviewing or redoing tasks than you would just doing them yourself, something’s not working.

A Kajabi specialist doesn’t just wait for instructions—they help you build a better strategy, offer suggestions, and own the execution from end to end.

3. Kajabi evolves quickly—and your support needs to keep up

One of Kajabi’s strengths is that they’re always innovating: new email editors, upgraded pipelines, refreshed dashboards, and automation updates. But that also means:

• Your tech person needs to stay ahead of those changes
• What worked 6 months ago might not work today
• Deliverability, segmentation, and even design best practices shift quickly

If your current support isn’t proactively tracking these changes, you could be falling behind without even knowing it.

4. What you really need is a Kajabi partner—not just a task-taker

Here’s the truth: Kajabi is not just “one more tech tool.” It’s the foundation of your course business. And that means you need someone who:

• Thinks strategically, not just tactically
• Understands the full user journey (from opt-in to post-purchase)
• Knows how to optimize, not just implement
• Can identify gaps, inefficiencies, and opportunities in your setup

When you hire a Kajabi partner, you're not just offloading tasks—you’re gaining a collaborative force behind your business.

How Tiel Virtual Solutions fills that gap

This is where I come in.

At Tiel Virtual Solutions, we don’t just “know Kajabi”—we live and breathe it. We offer expert support for:

• Fix & Flourish Site Audits
• Email List Clean-Ups + Migrations
• Course & Membership Builds
• Funnel + Email Sequence Setups
• Ongoing Monthly Support

Whether you’re moving platforms, launching a new offer, or finally ready to clean up that Frankenstein funnel—you’ll have a strategic partner in your corner to handle the tech and help you move forward with clarity and confidence.

📝 Curious about our long-term support? We offer ongoing monthly packages too. If you're interested, just reach out—we’ll walk you through what’s included and how it works.

Before and after: A real-life example

Earlier this year, one of our clients came to us with a common issue:

Her emails were ending up in spam, engagement was down, and she wasn’t sure if her analytics were even connected properly. She’d tried a few fixes with her general VA, but Kajabi wasn’t their specialty—and they didn’t have the in-depth knowledge to pinpoint what was working (or what wasn’t).

After a Fix & Flourish Kajabi Audit and Email Deliverability Clean-Up, here’s what changed:

✅ Unengaged subscribers were removed


✅ A re-engagement sequence ran successfully

✅ Domain and email authentication were corrected


✅ Google Analytics was properly connected


✅ Email stats and engagement tracking were set up for future monitoring

And best of all? No more second-guessing if her emails were landing in her audiences inboxes or if her setup was broken behind the scenes.

You don’t need to keep piecing it together.

Hiring a VA who “kinda knows Kajabi” might feel like a cost-saving move. But if it’s draining your time, slowing down your growth, or making you second-guess your systems… is it really saving you anything?

Let’s make Kajabi feel lighter, smoother, and actually supportive of the business you’re building.

👉 Ready to stop managing your tech and start working with a Kajabi partner who’s in your corner?


Book a free 20-minute discovery call and let’s see if we’re the right fit to support your next step.

✨ Already know you’re ready for expert Kajabi support? You can kick things off right away through my Contra profile and we’ll get the ball rolling from there.

You’ve done a lot on your own. You don’t have to keep doing it alone.